Customer Database Management

Managing Customer Data

An active, searchable, well-maintained customer database can help you improve everything from sales to customer service

Benefits of a customer database


  • Identify and track new, active and lapsing customers

  • Essential for successful email marketing

  • Improved sales and customer service


How beadyeye can support your database management


  • Data cleaning

  • Merging existing data from a variety of sources

  • Setting up and reviewing existing databases

  • Ensuring processes are in place to comply with GDPR and Data Protection regulations