i spy with my beadyeye...
Thoughts and opinions on latest trends in marketing covering SEO, Social Media, direct marketing, email design etc.
Recent Posts
February 14, 2017
The sun is out, the birds are tweeting and there are signs of snowdrops and daffodils on their way - Spring is definitely in the air.
Now is the time to kickstart your marketing plans for 2017 - and making sure your customer data (whether it's on bits of paper, Excel sp...
December 14, 2016
What have been some of the key marketing developments over the past 12 months?
Decision Making Behaviours
Consumers are using online reviews and testimonials to help shorten their decision-making process.
It is therefore increasingly important to encourage your customers...
November 22, 2016
Interested to receive an email from Microsoft last week to announce the launch of Outlook Customer Manager - which appears to be a replacement for the neglected Outlook Business Contact Manager.
It finally looks like Microsoft have recognised the needs of small b...
November 1, 2016
Email marketing is a great way for SMEs to establish and maintain relationships with their customers in both B2C and B2B organisations.
Before you start there are a few key points to consider;
How do you get email addresses for your customers?
You may already...
October 18, 2016
Working with small manufacturing companies, I often hear 'we don't have the time or people to do marketing' and 'all our business is done through our sales tea
October 4, 2016
Twitter have relaxed their strict 140 character limit so you can now pack more content into your Tweets @Name will no longer count towards the 140 character
September 27, 2016
Most companies, however small or new, have a wealth of information about their customers which, if used in the right way, can help grow their business. Do you.
March 2, 2016
The right tools make social media content easy to create, curate, manage, schedule and analyze - but there are more and more being launched each day - here are
February 14, 2017
December 14, 2016
November 22, 2016
November 1, 2016
October 18, 2016
October 4, 2016
September 27, 2016
March 2, 2016